Stop Thinking, Start Building — for when you've been planning long enough and it's time to find out if it works

for when you've been planning long enough and it's time to find out if it works

You know what you want to build. You've thought about it enough. You might have thought about it too much. Ten questions for the gap between planning and starting — the one where most people stay too long.

The questions get harder to dodge the further in you go. By the end you'll know if it's the idea that isn't ready or if it's you. Takes 30–45 minutes.

What's next: The First Year ($19) — for when you've started and need to understand what you're inside of.

Digital download. Yours instantly after checkout.